<?xml version='1.0' encoding='UTF-8'?><?xml-stylesheet href="http://www.blogger.com/styles/atom.css" type="text/css"?><feed xmlns='http://www.w3.org/2005/Atom' xmlns:openSearch='http://a9.com/-/spec/opensearchrss/1.0/'><id>tag:blogger.com,1999:blog-9173028818309682535.post3779339095260748297..comments</id><updated>2010-03-04T15:25:48.583-08:00</updated><title type='text'>Comments on THE ENGINE IS READ: How Branding is Like Sex</title><link rel='http://schemas.google.com/g/2005#feed' type='application/atom+xml' href='http://www.theengineisread.com/feeds/3779339095260748297/comments/default'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9173028818309682535/3779339095260748297/comments/default'/><link rel='alternate' type='text/html' href='http://www.theengineisread.com/2009/04/how-branding-is-like-sex.html'/><author><name>THE ENGINE IS RED</name><uri>http://www.blogger.com/profile/16212874814265747351</uri><email>blog@theengineisred.com</email></author><generator version='7.00' uri='http://www.blogger.com'>Blogger</generator><openSearch:totalResults>7</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>25</openSearch:itemsPerPage><entry><id>tag:blogger.com,1999:blog-9173028818309682535.post-3506341826590782438</id><published>2010-03-04T15:25:48.576-08:00</published><updated>2010-03-04T15:25:48.576-08:00</updated><title type='text'>Is the blog supposed to be The Engine is Red or Re...</title><content type='html'>Is the blog supposed to be The Engine is Red or Read? Title looks spelled wrong :(</content><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9173028818309682535/3779339095260748297/comments/default/3506341826590782438'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9173028818309682535/3779339095260748297/comments/default/3506341826590782438'/><link rel='alternate' type='text/html' href='http://www.theengineisread.com/2009/04/how-branding-is-like-sex.html?showComment=1267745148576#c3506341826590782438' title=''/><author><name>Kerry Rego</name><uri>http://www.kerryregoconsulting.blogspot.com</uri><email>noreply@blogger.com</email></author><thr:in-reply-to xmlns:thr='http://purl.org/syndication/thread/1.0' href='http://www.theengineisread.com/2009/04/how-branding-is-like-sex.html' ref='tag:blogger.com,1999:blog-9173028818309682535.post-3779339095260748297' source='http://www.blogger.com/feeds/9173028818309682535/posts/default/3779339095260748297' type='text/html'/></entry><entry><id>tag:blogger.com,1999:blog-9173028818309682535.post-4776646671895919806</id><published>2009-06-04T18:33:37.774-07:00</published><updated>2009-06-04T18:33:37.774-07:00</updated><title type='text'>Ah yes, the infamous name-stealing The Engine is R...</title><content type='html'>Ah yes, the infamous name-stealing The Engine is Red. Get original.</content><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9173028818309682535/3779339095260748297/comments/default/4776646671895919806'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9173028818309682535/3779339095260748297/comments/default/4776646671895919806'/><link rel='alternate' type='text/html' href='http://www.theengineisread.com/2009/04/how-branding-is-like-sex.html?showComment=1244165617774#c4776646671895919806' title=''/><author><name>Anonymous</name><email>noreply@blogger.com</email></author><thr:in-reply-to xmlns:thr='http://purl.org/syndication/thread/1.0' href='http://www.theengineisread.com/2009/04/how-branding-is-like-sex.html' ref='tag:blogger.com,1999:blog-9173028818309682535.post-3779339095260748297' source='http://www.blogger.com/feeds/9173028818309682535/posts/default/3779339095260748297' type='text/html'/></entry><entry><id>tag:blogger.com,1999:blog-9173028818309682535.post-8028677908127019395</id><published>2009-05-17T20:22:41.919-07:00</published><updated>2009-05-17T20:22:41.919-07:00</updated><title type='text'>I would like to thank the previous 4 comments for ...</title><content type='html'>I would like to thank the previous 4 comments for better illustrating the point, "Never was so much written by so many and UNDERSTOOD BY SO FEW..."</content><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9173028818309682535/3779339095260748297/comments/default/8028677908127019395'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9173028818309682535/3779339095260748297/comments/default/8028677908127019395'/><link rel='alternate' type='text/html' href='http://www.theengineisread.com/2009/04/how-branding-is-like-sex.html?showComment=1242616961919#c8028677908127019395' title=''/><author><name>Wes@ResoluteBusinessSolutions.com</name><uri>http://www.resolutebusinesssolutions.com</uri><email>noreply@blogger.com</email></author><thr:in-reply-to xmlns:thr='http://purl.org/syndication/thread/1.0' href='http://www.theengineisread.com/2009/04/how-branding-is-like-sex.html' ref='tag:blogger.com,1999:blog-9173028818309682535.post-3779339095260748297' source='http://www.blogger.com/feeds/9173028818309682535/posts/default/3779339095260748297' type='text/html'/></entry><entry><id>tag:blogger.com,1999:blog-9173028818309682535.post-1349153392337966593</id><published>2009-05-12T13:12:48.346-07:00</published><updated>2009-05-12T13:12:48.346-07:00</updated><title type='text'>and wonder why they think its ok to rip off an und...</title><content type='html'>and wonder why they think its ok to rip off an underground indie rock band's name, especially one so close to home...  not saying much for their originality.  www.myspace.com/theengineisred</content><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9173028818309682535/3779339095260748297/comments/default/1349153392337966593'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9173028818309682535/3779339095260748297/comments/default/1349153392337966593'/><link rel='alternate' type='text/html' href='http://www.theengineisread.com/2009/04/how-branding-is-like-sex.html?showComment=1242159168346#c1349153392337966593' title=''/><author><name>Anonymous</name><email>noreply@blogger.com</email></author><thr:in-reply-to xmlns:thr='http://purl.org/syndication/thread/1.0' href='http://www.theengineisread.com/2009/04/how-branding-is-like-sex.html' ref='tag:blogger.com,1999:blog-9173028818309682535.post-3779339095260748297' source='http://www.blogger.com/feeds/9173028818309682535/posts/default/3779339095260748297' type='text/html'/></entry><entry><id>tag:blogger.com,1999:blog-9173028818309682535.post-1835970093021435869</id><published>2009-04-29T20:31:51.070-07:00</published><updated>2009-04-29T20:31:51.070-07:00</updated><title type='text'>Another classic disconnect between concept and exe...</title><content type='html'>Another classic disconnect between concept and execution.</content><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9173028818309682535/3779339095260748297/comments/default/1835970093021435869'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9173028818309682535/3779339095260748297/comments/default/1835970093021435869'/><link rel='alternate' type='text/html' href='http://www.theengineisread.com/2009/04/how-branding-is-like-sex.html?showComment=1241062311070#c1835970093021435869' title=''/><author><name>Anonymous</name><email>noreply@blogger.com</email></author><thr:in-reply-to xmlns:thr='http://purl.org/syndication/thread/1.0' href='http://www.theengineisread.com/2009/04/how-branding-is-like-sex.html' ref='tag:blogger.com,1999:blog-9173028818309682535.post-3779339095260748297' source='http://www.blogger.com/feeds/9173028818309682535/posts/default/3779339095260748297' type='text/html'/></entry><entry><id>tag:blogger.com,1999:blog-9173028818309682535.post-4833466606438000917</id><published>2009-04-29T07:15:25.971-07:00</published><updated>2009-04-29T07:15:25.971-07:00</updated><title type='text'>Can't....read.....blog......

BG...so....blue

eye...</title><content type='html'>Can't....read.....blog......&lt;br /&gt;&lt;br /&gt;BG...so....blue&lt;br /&gt;&lt;br /&gt;eyes...hurt.</content><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9173028818309682535/3779339095260748297/comments/default/4833466606438000917'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9173028818309682535/3779339095260748297/comments/default/4833466606438000917'/><link rel='alternate' type='text/html' href='http://www.theengineisread.com/2009/04/how-branding-is-like-sex.html?showComment=1241014525971#c4833466606438000917' title=''/><author><name>Anonymous</name><email>noreply@blogger.com</email></author><thr:in-reply-to xmlns:thr='http://purl.org/syndication/thread/1.0' href='http://www.theengineisread.com/2009/04/how-branding-is-like-sex.html' ref='tag:blogger.com,1999:blog-9173028818309682535.post-3779339095260748297' source='http://www.blogger.com/feeds/9173028818309682535/posts/default/3779339095260748297' type='text/html'/></entry><entry><id>tag:blogger.com,1999:blog-9173028818309682535.post-3754377985116572060</id><published>2009-04-28T09:33:03.553-07:00</published><updated>2009-04-28T09:33:03.553-07:00</updated><title type='text'>Look, I think comparing sex to branding is provoca...</title><content type='html'>Look, I think comparing sex to branding is provocative and makes me want to even listen when you whisper. But it doesn't make me want to read this; endless all cap type  that had been greyed down  to reduced contrast and legibility set on a on a vibrating blue background. It makes me want to slip out in the middle of the night and not come back.</content><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/9173028818309682535/3779339095260748297/comments/default/3754377985116572060'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/9173028818309682535/3779339095260748297/comments/default/3754377985116572060'/><link rel='alternate' type='text/html' href='http://www.theengineisread.com/2009/04/how-branding-is-like-sex.html?showComment=1240936383553#c3754377985116572060' title=''/><author><name>debchusid</name><uri>http://www.dchusid.com</uri><email>noreply@blogger.com</email></author><thr:in-reply-to xmlns:thr='http://purl.org/syndication/thread/1.0' href='http://www.theengineisread.com/2009/04/how-branding-is-like-sex.html' ref='tag:blogger.com,1999:blog-9173028818309682535.post-3779339095260748297' source='http://www.blogger.com/feeds/9173028818309682535/posts/default/3779339095260748297' type='text/html'/></entry></feed>